国外ＣＳＲ动态

联合主办（United-edit）：

《WTO经济导刊》（CHINA WTO TRIBUNE）

欧洲企业社会责任协会（CSR EUROPE）

联系人（Contact Us）：

Nathalie Suvee 电话（Tel）：＋32 2 541 1610 nathalie.suvee@csreurope.org

崔征 电话（Tel）：＋86 10 62137913 editor@csr-china.net

CSR EUROPE 活动消息

探讨在线工具箱

欧洲企业社会责任的网页新设工具箱链接www.csreurope.org/toolbox，将CSR实验室的研究成果按照五大主题提供给用户，这些主题对商业和社会非常重要，它们是：建立一个综合工作场所，开发人力资本，开创新的商业模式，促进可持续的生产和消费，通过开放的沟通增进信任。每一部分都包括与实验室领袖访谈的视频，可供下载的出版物，有用的链接，以及CSR实验室中有关该议题的信息等。

Davignon ：欧洲需要一个新的社会模式

“2009年上半年不仅将决定欧盟是否能成功引领全球应对金融危机，而且也将决定21世纪欧洲需要一个怎样的社会模式。”企业社会责任联盟年会上，欧洲企业社会责任协会主席前欧盟委员Etienne Davignon子爵在接受EurActiv采访时这样表示，“我们一直努力争取实现的目标——更强有力的治理规则、透明度、报告等——已经通过我们近几个月来的工作证明是正当合理的。” Davignon强调了在经济不景气的局面下仍要持续推进CSR的重要性。

CSR EUROPE会员新闻

诺华颁奖激励节能和环保项目

日前，诺华公司宣布了获得公司2008年能源卓越成就奖的项目，这是一个全球性的方案，旨在激发诺华全球同仁努力提高公司的能效和减少温室气体排放量。4个获奖项目分别来自奥地利、德国、印度尼西亚和瑞士。评判小组由六名国际专家组成，关键的评判标准包括支撑业务增长的同时降低二氧化碳排放、最大程度降低能源成本和使用可再生能源。

陶氏化学促进地方社区健康饮食

陶氏化学在Haltermann米德尔斯堡地区的公司资助一笔学校拨款，目的在于通过让当地的孩子们学习有关当地种植的水果和蔬菜的一些知识来促进当地社区的健康和福祉。此外还将为儿童和他们的家庭提供健康烹饪课程。

丰田在欧洲支持联合国环境规划署

发起的种植数十亿树运动

丰田欧洲基金（TFfE）由非政府组织合作伙伴和丰田公司共同支持，该基金决定在2009年种植120万棵树木，作为联合国环境规划署在欧洲发起的种植数十亿树运动的一部分。这个倡议是联合国环境规划署于2007年发起的，呼吁全球公民在2009年底种植70亿棵树木，大约每一个人种植一棵树。自2007年，丰田已经帮助种植了35万棵树，并有相当数额的投资支持相关活动，并将此作为全公司应对气候变化的一部分。

Belu（英国瓶装矿泉水品牌）致力于提升

企业的社会责任——松下公司率先参与

作为公司一系列的企业社会责任项目之一，松下公司宣布将支持Belu矿泉水品牌关于新的市场战略的项目。该项目是Belu面向英国餐饮市场中的一些特定群体开展的一次创新项目，即Belu决定将该项目下其在英国和世界市场所得的利润的100％用来支持清洁水资源方面的投入。

欧盟观察（来自欧盟的最新动态）

雇主创新以减少失业

金融时报的报道，在欧洲，公司正在努力应对急剧下降的需求，试图寻找创新性的解决方案，而不是简单的裁员。在考虑各种可能性时，如减薪、休假或共担职位，公司都希望避免在过去的经济低迷时裁员严重而导致经济复苏后面临的麻烦。例如许多德国的制造商仍在努力填补其工程师的需求，原因是在这一个十年初期公司都不雇用工程师，导致了工程毕业生的数量锐减。

NEWS FROM CSR EUROPE

Explore the online Toolbox

The new Toolbox section of CSR Europes website at www.csreurope.org/toolbox presents the outputs of the Laboratories divided into five broad themes of key importance to business and society: creating an integrated workplace, developing human capital, engineering new business models, promoting sustainable production and consumption, and enhancing trust though open communication. Each section includes video interviews with Laboratory leaders, downloadable publications, useful links and information on the topics tackled in the CSR Laboratories.

Davignon: Europe needs a new social model

The first half of 2009 will determine not only whether the EU is successful in leading the global response to the financial crisis, but also what is required to make the European social model work in the 21st century, according to CSR Europes President and former European Commissioner Viscount Etienne Davignon, interviewed by EurActiv at CSR Europes Alliance event. “Everything we are trying to achieve – stronger governance rules, transparency, reporting and so on – has been justified based on what weve lived through in recent months,” Davignon says, highlighting the importance of continued CSR efforts in tough economic times.

CSR EUROPE'S MENBERS NEWS

Novartis awards programme

drives energy savings and environmental progress

Novartis has announced the winners of its 2008 Energy Excellence Awards, a global programme that recognizes the efforts from associates to improving the companys energy efficiency and reducing GHG emissions. This years four winning projects were from Austria, Germany, Indonesia and Switzerland. Key selection criteria included supporting business growth while reducing CO2 emissions, minimizing energy costs and maximizing the use of renewable energy.

Dow promotes healthy eating in local community

The Dow Haltermanns Middlesbrough site is sponsoring a school allotment to be built with the target to promote health and wellbeing in the local community by allowing local children to learn about the fruits and vegetables grown at the facility. In addition healthy cooking classes will be offered to the children and their families.

Toyota gives root to

UNEPs Billion Tree Campaign in Europe

The Toyota Fund for Europe (TFfE) – with support from NGO partners and Toyota companies – will plant 1.2 million trees in Europe by the end of next year as part of UNEPs Billion Tree Campaign. The initiative, launched in 2007 by the United Nations Environment Programme (UNEP), is calling on citizens globally to plant seven billion trees – roughly one tree per person – by the end of 2009. Since 2007, Toyota has helped plant some 350,000 trees and invested an equivalent amount in related activities, as part of a company wide response to climate change.

Belu to enhance companies CSR efforts——Panasonic leads the way

As part of a series of CSR projects, Panasonic is supporting the water brand Belu in defining new marketing strategies to enter specific segments in the UK catering market. Belu devote 100% of their profits to clean water projects in both the UK and around the world.

Latest News from the EU

Employers innovate to reduce job losses

Across Europe, companies react to plummeting demand by trying to find innovative solutions that fall short of simply firing people, the Financial Times reports. In looking at possibilities such as pay cuts, leave of absence or job sharing, companies are hoping to avoid some of the problems from the last downturn when cutting staff too severely led to trouble when a recovery came. For example, many German manufacturers are still struggling to fill engineering jobs after their non hiring of such positions at the start of this decade led to a sharp fall in engineering graduates.

联合主办（United-edit）：

《WTO经济导刊》（CHINA WTO TRIBUNE）

商务社会责任国际协会（BSR）

联系人（Contact Us）：

黄宜玲 电话（Tel）：＋86 20 38910690yhuang@bsr.org

崔征 电话（Tel）：＋86 10 62137913 editor@csr-china.net

一周要闻

金融危机促使经济学家重新考虑银行业规则

包括5位诺贝尔奖获得者在内的一些高知名度经济学家，日前齐聚意大利的里雅斯特，讨论重塑银行业规则的迫切需求。经济学家们呼吁彻查国际银行业规则和金融市场监管机制。他们还认为，任何新制定的规章制度都需要更加严格地限制商业银行的活动。

奥巴马环境团队计划出台刺激经济的绿色措施

美国当选总统巴拉克·奥巴马新近提名的能源和环境首席顾问团——诺贝尔奖得主物理学家朱棣文、美国环境保护署前首脑Carol Browner、新泽西周的前任环保首脑Lisa Jackson、洛杉矶副市长Nancy Sutley——计划通过促进可再生能源的使用、制定降低二氧化碳排放的政策、以及创造数以百万计能够缓解美国对进口石油依赖的“绿色”工作岗位来重振美国经济。

联合国机构计划加强在非洲的水资源投资

根据联合国粮农组织(FAO)的估计，未来20年内伴随人口的增长，非洲将需要650亿美元的投资以确保粮食生产满足人口增长的需求。该组织因此公布了一项新的“蓝色革命”计划：利用非洲地区大半尚未开发的水资源储量，生产更多的粮食及能源。该计划的目标是确保村庄的土地灌溉有充足的水资源。

南非立法加强采矿业的安全

在南非，危险的采矿条件，以及因而导致的死亡事故已促使南非立法当局考虑采取法律措施，如：对那些采矿中发生死亡事故的公司高管处以监禁。尽管目前南非采矿业安全状况有所好转，但其事故死亡率仍高于世界上其他大多数国家。在后种族隔离时代的南非，矿工（几乎所有的都是黑人）的福利和生存状况非常令人关注。

美国商业巨头发起道德标准工作组

17家美国最大的公司——通用电气公司、沃尔玛百货有限公司、百事公司、美国联合航空公司、戴尔公司、埃森哲公司——联合发起商业道德领导力联盟，目标在于促进商业道德标准，抑制政府和公众对美国公司逐渐丧失信心的态势。

亚太经济合作组织首脑会议（APEC）

就应对金融危机提出了新承诺

在秘鲁首都利马，21个国家的领导人在亚太经济合作组织（ APEC ）年度首脑会议上就12个月内禁止设置新的贸易壁垒达成一致，同时他们还致力于在一个月内推动多哈回合贸易谈判重启。“我们承诺要加强全球化中的社会效应，要保证所有成员国，以及我们经济领域的所有部门，都能获得技术和机会参与区域和全球的贸易及投资，并从中获利。”领导人在峰会结束后发表的声明中表示。虽然全球金融危机主导了首脑会议的整个议程，各国领导人重申了打击腐败、承诺加强公司责任、完善救灾管理、强调解决气候变化和能源安全问题。领导人还就减小发达国家与发展中国家之间的差距和应对由食品价格波动对穷人造成的不适当影响展开了讨论；因此，他们承诺要增加农业部门的技术合作并加强自然资源管理。

报告精粹

展望未来:2025年

“2025全球趋势：一个变革的世界”，该报告由国家情报委员会编写，通过提出一些有可能重塑世界的大事、关键的趋势——包括全球化，人口增长，新兴力量崛起，国际机构的衰退，气候变化，地缘政治中的能源，激发战略性地思考未来。报告分析了那些因素将推动这些趋势，这些趋势可能的发展方向，以及这些趋势可能的相互作用。下载报告全文地址：www.dni.gov/nic/PDF_2025/2025_Global_Trends_Final_Report.pdf。

This Week's Top Headlines

Financial Crisis Prompts Economists to Rethink Regulation

Several high-profile economists—including five Nobel Prize winners—gathered in Trieste, Italy, to discuss the urgent need to reshape regulations of the banking sector. The economists called for an overhaul of both international banking regulation and the regulation of financial markets. They also argue that any new regulatory regime needs to restrict activities of commercial banks.

Obama Environment Team Plans Green Measures to Stimulate Economy

President-elect Barack Obamas newly nominated top energy and environmental advisers—Nobel Prize-winning physicist Steven Chu, former U.S. Environmental Protection Agency head Carol Browner, New Jerseys former head of Environmental Protection Lisa Jackson, and Deputy Mayor of Los Angeles Nancy Sutley—plan to revive the U.S. economy by boosting renewable energy use, developing policies for reducing carbon emissions, and creating millions of “green” jobs that will ease U.S. reliance on foreign oil.

UN Program Aimed at Bolstering Critical Water Investment in Africa

Estimating that Africa needs US$65 billion in investment over the next 20 years if food production is to keep up with its population boom, the UNs Food and Agriculture Organization (FAO) announced its “Blue Revolution,” a new program designed to use Africas largely untapped water reserves to produce more food and energy. The program aims to ensure water supplies in villages for irrigated land.

South African Legislation Aims to Ease Mine Danger

Dangerous mining conditions in South Africa, and the fatalities that can result, have prompted the South African Parliament to consider measures that threaten company executives with prison time for deaths within their mines. Though declining, the rate of mining fatalities in South Africa is greater than in most other countries in the world, and in post-apartheid South Africa, the welfare of miners—nearly all of them black—is a matter of serious concern.

Big U.S. Companies Launch Ethical Standards Group

Seventeen of the largest U.S. companies—including General Electric Company, Wal-Mart Stores, Inc., PepsiCo, Inc., UAL Corporation, Dell Inc., and Accenture Ltd—launched the Business Ethics Leadership Alliance in a drive to improve ethical business standards and curb declining political and public perceptions of American corporations.

APEC Summit Concludes with Fresh Commitments for Financial Crisis

Leaders of the 21 nations in the Asia-Pacific Economic Cooperation (APEC) group agreed last week at their annual meeting in Lima, Peru, to a 12-month ban on erecting new trade barriers, and they committed to advancing the Doha round of trade negotiations within a month. "We are committed to strengthening the social dimension of globalization and ensuring that all members and all sectors of our economies can access the skills and opportunities to participate in, and benefit from, regional and global trade and investment," the leaders said in a declaration released after the summit. Although the global financial crisis dominated the agenda at the summit, leaders reaffirmed commitments to combat corruption, strengthen corporate responsibility, improve disaster relief management, and address climate change and energy security. APEC leaders also committed to reduce the gap between developed and developing countries and address how the volatility of food prices disproportionately affects the poor; as a result, they pledged to increase technical cooperation to boost agricultural sectors and enhance natural resource management.

Report Corner

A Look into the Future: 2025

"Global Trends 2025: A Transformed World," prepared by the National Intelligence Council, stimulates strategic thinking about the future by identifying key trends likely to shape world events—including globalization, demography, the rise of new powers, the decay of international institutions, climate change, and the geopolitics of energy. The report examines what factors drive these trends, the direction the trends seem to be headed, and how the trends might interact. Access the full report at: www.dni.gov/nic/PDF_2025/2025_Global_Trends_Final_Report.pdf.